Marvel NOW! is coming

Today Marvel announced more plans regarding their forthcoming comic book evolution, Marvel NOW!  Earlier this week the post-Avengers vs X-Men initiative took its first steps with the announcement of Uncanny Avengers (you can read the story here), today they further explained the new campaign.

According to Marvel:

This Fall, the Marvel Universe heads in an exciting all-new direction, as the industry’s top creators join the top Super Heroes– Iron Man, Thor, Captain America, Hulk, Spider-Man, Wolverine and more– to deliver all-new ongoing series, each beginning with issue #1!  Marvel NOW! is the culmination of Marvel ReEvolution, the groundbreaking new initiative to evolve the comic book experience through innovation.

It kicks off  in October’s Uncanny Avengers #1, from the superstar dream team of Rick Remender (Uncanny X-Force, Venom) and John Cassaday (Astonishing X-Men, Captain America) and continues with jaw-dropping new Marvel NOW! series nearly every week through February.

In Uncanny Avengers #1, the Avengers and X-Men must join forces to overcome the greatest challenge either team has ever faced, one so devastating that neither can afford to do it alone! Can Captain America’s newly assembled team find a way to peacefully co-exist while also dealing with the game-changing repercussions of Avengers VS X-Men?

Marvel Entertainment‘s Editor in Chief, Axel Alonso had this to say:

There’s never been a better time to check out comics than Marvel NOW!  This isn’t a reboot or a reimagining-Marvel NOW! is all about looking forward, building on our rich history of great stories and delivering new ideas.

So the Marvel universe is going to be expanding and going through some changes, but this is not a reboot.  In November, Marvel NOW! continues with All New X-Men #1 (by Brian Michael Bendis and Stuart Immonen), in December Avengers #1 (Jonathan Hickman and Jerome Opena) and in January New Avengers #1 (Jonathan Hickman and Steve Epting).

Marvel Entertainment‘s SVP and Executive Editor, Tom Brevoort added this:

We brought fans the biggest comic book event imaginable in Avengers VS. X-Men and now we’re taking the Marvel Universe to an exciting new place, beginning with Uncanny Avengers #1.  If you’re a long-time fan, all the stories you’ve read will give you even more enjoyment of what’s happening now-we’re not abandoning our past. But if you’re a new reader, this is where you’re going to learn just why Marvel comics are unlike anything else you’ve ever read. And no character is left unaffected by Marvel NOW!.

What other titles will indeed be affected by this ReEvolution remains to be seen, so what do you guys think?  Does this sound like a bold new direction for the Marvel Universe?  Or is this just a waste of time and money?  Sound off with your thoughts and opinions in the comments section below.

SOURCE: Marvel