ATARI Is On Its Deathbed


While we’ve just received news of Atari‘s imminent decline (having declared bankruptcy), I’ve gotta ask… Who didn’t see this coming?

I can’t remember the last Atari game to receive critical acclaim. Hell, I can’t even remember the last Atari game that’s been published and shoved into my local shop, the one right next to Happy Wok.  If you’re there any time soon, order their Chicken Feet in spicy red chili sauce.  It sounds kinda gross (and it kinda is), but it’s great for dexterity… or at least that’s what the old dude behind the counter said.

But back to the point.  Strangely, we all remember Atari’s greatest failure: E.T. That game lingers in the gaming collective unconscious, meandering around the interwebs during slow news days in various “Top 10 Lists!” and “Did you know…” articles.

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If I were to approach a modern gamer and ask them to list their favorite Atari games, I don’t think they could state even one. Atari has become a relic, completely irrelevant. Whatever popularity it possessed, which was almost entirely due to nostalgia, has been eclipsed by the more evolutionary brands, like Mario, Zelda, and even the fairly young Halo series.

While this may be a sad day for we few fanboys who enjoy classic, digital dots bouncing back forth, this won’t affect gaming one bit. Honestly, in a world ruled by 13 year old, FPS godlings and Lvl. 80 Rogue Orc Wizardy Things, how could the Atari brand ever remain relevant?

Goodnight, Sweet Prince

 

SOURCE: deadline